imageTrade Shows are an excellent avenue for increasing brand and product awareness with the consumer. Throughout the year there are numerous trade shows all across Australia and New Zealand. VCA is committed to presenting their Animal Health brands and products at these shows in a very professional manner.

VCA employs several tools to stimulate awareness and interest at trade shows. Sampling of food products is always very popular as are demonstrations and direct interaction. Consumer awareness and interest creates demand at the retail level ensuring the ‘pull’ through.